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Cultivate & Create

Insights, tips & stories to help you create fresh ideas, solutions, and meaningful outcomes.

Patti Minglin Patti Minglin

How to Conduct a Content Audit: A Step-by-Step Guide

Have you ever wondered if your content is truly pulling its weight? Maybe your blog posts are quietly gathering digital dust, or perhaps your social media posts are not quite hitting the mark. It's time to take a hard look at your content with a comprehensive content audit. Here's your step-by-step guide to getting it done, with some tools & techniques we use at Go Girl.

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Content Strategy Patti Minglin Content Strategy Patti Minglin

Spring Clean Your Content

Spring is in the air, and while you're busy airing out your homes and offices, let's not forget about something equally important - your content! That's right, it's time to dust off those digital shelves and give your content a well-deserved spring clean. Here are some hands-on tips to help you audit and refresh your existing content to keep it blooming with relevance and effectiveness.

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Content Strategy Patti Minglin Content Strategy Patti Minglin

Setting Achievable Content Goals for 2024

As we welcome the new year, it's time to set our sights on crafting a content strategy that is both achievable and effective. The art of setting content goals is not just about dreaming big but also about aligning these dreams with the practical realities of your business and the evolving needs of your audience. Here are some steps to take as you do a little strategic content planning for 2024.

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