Women as Decision-Makers
Did you know that women influence more than 80% of all purchases across all industries? Even if you are not seeing women come through your door, you should never underestimate the influence they are having on the purchases that are being made from your business. From healthcare and education to automotive and technology to B2B, the more you know about your female audience the better you will be able to create products, services and messaging that resonates.
With the help of the Go Girl team, you will be able to:
Learn the components driving the purchasing decisions of women in your industry
Understand how to leverage major marketing to women trends to deepen customer relationships
Develop strategies that will increase customer engagement and drive new sales
Evaluate your marketing to women and mom efforts on an ongoing basis
We offer half-day and full-day consults. Please email us for more details.