Think posting every day is a strategy? Think again. Most business owners are wasting time on content that doesn’t convert—and it’s not their fault. This post breaks down the top myths about social media strategy (and what to do instead). Spoiler: You don’t need to be on every platform—you just need a plan.

We’re excited to launch our very first digital course, Social Media for Business: The Ultimate Game Plan. Here’s a behind-the-scenes look at what inspired us to stop waiting and start building—and how you can be first to know when it goes live.

Think posting more is the secret to social media success? Think again. Discover why consistency without strategy can lead to burnout—and what to do instead.