Story First

Notes on story, trust, and why your marketing isn't landing.

Patti Minglin Patti Minglin

5 Signs It’s Time to Reset Your Social Media Strategy

Is your social media strategy working—or just wearing you out? If you’re stuck posting without a plan, seeing flat engagement, or feeling burned out, it might be time for a reset. In this post, we’ll walk through five clear signs that your social media needs a refresh—and how a few simple shifts can help you get back to creating content that connects and drives results.

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Patti Minglin Patti Minglin

What Most People Get Wrong About Social Media Strategy

Think posting every day is a strategy? Think again. Most business owners are wasting time on content that doesn’t convert—and it’s not their fault. This post breaks down the top myths about social media strategy (and what to do instead). Spoiler: You don’t need to be on every platform—you just need a plan.

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Patti Minglin Patti Minglin

Launching Something New—Without Waiting for Someday

We’re excited to launch our very first digital course, Social Media for Business: The Ultimate Game Plan. Here’s a behind-the-scenes look at what inspired us to stop waiting and start building—and how you can be first to know when it goes live.

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Patti Minglin Patti Minglin

Why Posting More Isn’t the Answer

Think posting more is the secret to social media success? Think again. Discover why consistency without strategy can lead to burnout—and what to do instead.

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